MARKETING IN NEPAL
| EDUCATION IN |
In Nepal the advertising is mainly done on tourist places. So here the main advertising is done on tourist places and therefore sectors like hotel management, hospitality are on a boom.
Country has a number of tourist places such as king's palace, Temples, Mountains etc.. This is the main thing for the attraction of tourist towards Nepal. The youngsters of Nepal use this sector for their Jobs.
At present tourism marketing can be seen as necessary for economic growth and development. It’s creating more jobs in their professions, at present most of the peoples engage in tourism industries.
It can be categorized into various types, but Nepal has few type of marketing methods such as print media, broadcast advertising etc. The print media marketing was the version of advertisement in printed form, such as those in magazines, newspapers etc., the artwork and copy must together to hold the reader’s interest. Advertisers advertise their job, services, or products in publications that are reading by their targeted people.
The broadcast advertisements are radio and television. While radio advertisement reach the target of audience slowly through the power of sound, the television draw attention to the promotion of job, services and products by the use of picture and sound.
Most area of promotions are changing
rapidly, the major cultural shift in this sector. These changes draw the
attention of mostly consumers for their services. The Internet
has become a major driver of these changes in advertising.